Definitions from Wiktionary ( )

▸ noun:  (uncountable) Originally, enchantment; magic charm; especially, the effect of a spell that causes one to see objects in a form that differs from reality, typically to make filthy, ugly, or repulsive things seem beauteous.
▸ noun:  (uncountable) Alluring beauty or charm (often with sex appeal).
▸ noun:  (uncountable) Any excitement, appeal, or attractiveness associated with a person, place, or thing; that which makes something appealing.
▸ noun:  Any artificial interest in, or association with, objects, or persons, through which they appear delusively magnified or glorified.
▸ noun:  A kind of haze in the air, causing things to appear different from what they really are.
▸ noun:  (countable) An item, motif, person, image that by association improves appearance.
▸ verb:  (transitive) To enchant; to bewitch.

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